Have you thought about becoming a TikToker? It’s not as easy as it seems. In order for you to manage yourself in this social network in the best possible way, and even earn money with it, we have prepared this guide on how to get started in TikTok for beginners.
Don’t miss any detail.
Before you create a TikTok account
What is the audience for TikTok?
Before knowing how to get started on TikTok, you must understand the audience and the type of content that succeeds. In case you didn’t know, this platform publishes short videos, usually humorous or entertaining.
This being so, we have a much younger audience than in other networks such as, for example, Facebook or even Instagram. This audience is used to a more dynamic content and needs very little time to decide if your content is interesting or not. To be exact, about three seconds.
What content is in TikTok?
Another tip that works for any social network is that you’re going to have to post content regularly. If you stop posting content, then it’s like you’re not there.
Once you have this clear, you must decide what your TikTok account will be about. The most common topics on the platform are:
- Social challenges
- Program clips, YouTube or Twitch
- Duets (reply to another TikTok)
- Show the day-to-day (of you or the company)
- Humorous gags
The video format is also important. The vertical format for recording from any cell phone is fine. But if you are editing from your computer to later upload the video to TikTok, remember that the image must be vertical and, preferably, in 16:9 format.
Today’s high-end cell phones are ready to create the best TikTok videos. But, once again, remember: record with your phone in portrait.
In any case, there are also applications for editing TikTok videos that will be very useful.
- InShot Video Editor
Creating your TikTok account
Let’s start with the simplest. Here are the steps to create a TikTok account from scratch:
- Go to TikTok
- Click on the Login button on the top bar.
- In the pop-up, select the Register option
- You can use your phone, your email or your Google account.
- Indicate your date of birth
- Remember to put a catchy username. If you are going to make a brand or company profile, it should be easy to remember.
- You have your account! Now add a profile picture
- Add a brief description
Your profile is now ready to start creating content.
Start gaining followers and likes
Now that you have your account up and running, the most important thing is to start growing. It’s not enough to publish some content from time to time. In TikTok it is important to keep up with the latest trends.
Trends are a basic factor for growth in TikTok. These trends can be seen in the social network in two ways:
You have the hashtags in the left column (Trends). It shows you what topics or types of content is trending. It’s good to review these trends every day.
In the same column of Trends. It shows those songs that users use the most in their TikToks. There are songs that have become a hit after trending on TikTok.
Challenges are another of the usual resources in TikTok. They change over time, but they always challenge the tiktoker to do or show something out of the ordinary. Dare with them, even if you have a company profile!
Finally: making money on TikTok
You have already seen how to get started on TikTok. Now you should know that you can make money, but you will need a good amount of followers and views. Here is the complete list of what you need for the platform to give you money for your publications:
- Be over 18 years old.
- Have published at least 3 times in the last 30 days.
- Have a solid base of followers. Although the platform does not specify how many, about 1,500 followers are needed.
- Have more than 100,000 views in the last 30 days
- Comply with TikTok’s community standards.
- Have a TikTok Pro account
If you think it’s too much don’t worry, because you can get them in a matter of hours. The Tik Toker pack from Amedia Social has everything you need to succeed on TikTok: 1,000 followers, 10,000 views and more than 1,000 likes. All for only 24,99 €.