How to Monetize and Make Money on TikTok? – The Definitive Guide

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TikTok monetization is a very important issue for creators. After putting in so much effort and time, they have to make money from the content they publish, after all, this is a business. 

However, if you do not have enough knowledge about TikTok monetization, you may have difficulty in this regard.

We will focus on how to make money on TikTok. Knowing different strategies on your path to professionalism will always keep you on your feet. If you’re ready, let’s start.

Can You Really Make Money on TikTok?

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Absolutely, generating a substantial income on TikTok through professional content is entirely feasible. Since its inception, TikTok has established itself as a prominent player among social media giants, offering creators a significant revenue stream.

This is primarily attributed to TikTok’s extensive user base. As of a 2023 study, TikTok secured the 6th position on the list of the largest social media platforms, boasting over 1 million monthly active users.

This being the case, it becomes possible to create ease of reaching the target audience. Creators who produce content in different fields can communicate with their target audiences and achieve interaction.

Interaction is the most important criterion of the TikTok algorithm. It simply tells you: OK, you want to make money? Then prove to me that your videos are watched!

That’s why all TikTok creators resort to many different strategies to get more views, likes and followers. Thanks to organic TikTok interactions, it is possible for the video to reach a wider audience.

You can also add organic interaction to your profile by buying TikTok followers. Moreover, you gain the advantage of accelerating your marketing strategy thanks to the cheapest prices and real accounts!

Buy TikTok Followers

17 Ways to Make Money with TikTok

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If you want to make money on TikTok, you can check out the 17 ways we shared with you. Focus on TikTok monetization to reach your TikTok earnings goals in a short time!

1. TikTok Creator Program Beta / Creator Fund 

There are two different ways to make money on TikTok: Creator Program Beta and Creator Fund. The two programs have different requirements and goals. 

The programs updated in 2023 aim to help users earn more money with longer videos. Now let’s take a look at the requirements of the programs.

  • TikTok Creator Program Beta
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If you want to upload videos longer than one minute on TikTok, you must sign up for Creator Program Beta. The program, which aims to earn more with longer videos, also offers a comprehensive control panel. Thus, you can easily review video suitability, estimated revenue, video performance and analytics.

Requirements to join the Creator Program Beta:

  1. Have a US-based account
  2. Be at least 18 years old
  3. Having at least 10,000 followers
  4. Have at least 100,000 video views in the last 30 days.
  • TikTok Creator Fund
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TikTok Creator Fund is currently available to creators in the US, UK, Germany, Italy, France and Spain. The difference between this program and Creator Program Beta is that it still allows you to earn money through short videos.

Requirements to join the Creators Fund:

  1. Be at least 18 years old
  2. Be a legal resident of one of the 50 states of the United States, the District of Columbia, or its territories and possessions
  3. Have a minimum of 10,000 original followers
  4. At least 100,000 original video views in the last 30 days
  5. Posting original videos in accordance with our Community Guidelines

2. TikTok Ads

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TikTok ads are one of the most profitable strategies for creators. Through collaboration with brands, brands have the opportunity to promote their products and creators can earn an additional source of income.

Advertisements, which are one of the TikTok growth tricks, also allow the expansion of the target audience. A product you advertise reaches not only your target audience but also the brand’s target audience.

You can make money on TikTok by exploring different types of advertising such as In-Feed Video and Brand takeover.

3. TikTok Tips

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With the TikTok Tips feature, followers can leave tips to content creators. Thanks to this feature, which works with a third-party payment processor, it becomes possible to earn from your followers who want to appreciate your premium content.

Offering another way to make money on TikTok, Tips and Donations can have a positive impact on both you and your followers. 

Due to TikTok’s security policies, followers can send a maximum of $100 per transaction. A total of $500 can be tipped per viewer per day. Plus, viewers are also limited to a maximum of 100 transactions per day.

4. Video Gifts

@tiktoklive_us

The perfect LIVE Gift doesn’t exi–. Introducing Gift Box! 🎁 Now, send more Gifts at once. You know you want to… 👀

♬ original sound – tiktoklive_us

Another method of earning that may attract the attention of those who want to monetize TikTok videos is video gifts. Thanks to this feature, viewers can send virtual gifts using the video’s comments section.

TikTok is also very useful in this regard, as it determines the popularity of a video with Diamonds. Because actually the popularity of a video is determined by the gifts received for the video. So, the more gifts you get, the more diamonds you will get.

5. TikTok Creator Marketplace

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TikTok enhances the Creator Marketplace by creating an official platform for brand and creator collaborations. Thanks to Creator Marketplace, brands or content creators who want to collaborate can easily find qualified creators.

This platform also allows tracking the entire collaboration process. It becomes possible for brands to find the right creators easily and quickly. 

Once you join Creator Marketplace, big brands have the opportunity to see your profile, audience demographics, engagement metrics, and more. So they can contact you directly.

6. Affiliate Marketing

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Another way to make money on TikTok is affiliate marketing. It is possible to earn income by making promotions through brands or marketing organizations.

The goal here is to earn commission by selling a brand’s product. If your followers buy products based on the link you provide, you can make a profit from the product sold.

Analyze your target audience to generate online sales for products and services. Market the products you have agreed upon in an attractive way in line with their interests.

7. Sponsorships

TikTok sponsorships can include part or all of a video. If you receive sponsorship for a video, your video will be published as Paid Partnership.

To get sponsorships, you need to prove to brands that you are an influencer account. If you do not have enough views, you may have difficulty finding sponsorship.

You can consider buying TikTok views to increase your views organically with real accounts.

8. Selling Merchandise 

Do you want to market your own products on TikTok? It’s not like you’ll always get a commission by marketing brands’ products. You can grow your TikTok profile for your own brand.

For example, the TikTok for artists community allows artists to promote their own music. You can also consider promoting your own custom-made products such as t-shirts, hats, and stationery on your own profile.

9. Live Subscription

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Do you know what they want to do when you offer your followers a premium account? They want to follow you more! If you start a special live video for them, they may even want to pay to participate.

Developed for this purpose, the Live Subscription feature allows content producers to create live broadcasts by charging a monthly subscription fee. Subscribers who purchase a monthly membership can enjoy various advantages.

Subscribers, Subscriber Badges, Subscriber-Only LIVE videos, Special Emoticons and Subscriber-Only Chats are available to monthly subscriber followers.

10.  Subscriber-Only Videos

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Thanks to Subscriber-Only videos, introduced as one of the benefits of Live Subscription, subscribers can access exclusive videos. With videos shot exclusively for subscribers, your audience feels privileged and can leave you more interaction.

With the Subscriber-Only videos feature, followers can comment and like videos. Thus, it is aimed to create a special community among Live Subscription members.

11. TikTok Shop

Collaborating with Shopify, TikTok created the Shop feature for creators to sell their own products on their profiles. We can say that TikTok shop, which is a fairly new feature, is still in the development stage. Therefore, it is not available for use in every country.

You can open your own store by becoming a member through TikTok Seller Center. It is also possible to see which countries it is available for use here. TikTok shop, which is currently only actively used in the US, UK and Canada, will be launched globally after the testing phase.

12. TikTok Series

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TikTok Series is another way creators can make money with original content. With TikTok, which aims to increase the production of original stories, creators who meet sufficient criteria to create a Series can impose payment requirements for access to viewers.

Up to 80 videos, each longer than 20 minutes, can be published with one Series. Thanks to these videos, which are quite long compared to the classic TikTok format, creators can earn income. The series price is determined by the creators themselves.

13. TikTok Rewards

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TikTok Rewards is the currency for rewards earned through the referral program. We can also say that it is the easiest way to make money. Do you know anyone who doesn’t have a TikTok account yet? It is possible to earn TikTok Rewards by inviting a new user to the platform.

The user you invite must log in with the invitation code you provided. It is also possible to increase TikTok Rewards with various tasks such as watching videos regularly.

14. Content Licensing

As a professional TikTok content creator, you can license the original content you create. If you are a popular account, other social media users may want to share your content.

You can create a marketing strategy through your own content by selling licensed products. While quality content continues to grow your profile, it also becomes a source of income for you.

15. Crowdfunding

People often collect donations for charity. You can collect donations for a project you want to do.

Your profile may be shared frequently while fundraising. Even if it is for a charitable cause, crowdfunding is very advantageous to support organic growth.

16. Paid Events

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As a famous TikToker, you can participate in events created by brands or other creators. Offering money as a condition of participation can increase your income.

It is recommended that you make sure that the events you choose, in addition to being brand collaborations, have criteria that will increase the development of your own target audience.

17. Build and sell TikTok accounts

If you are an expert in TikTok development, another income method we can recommend for you is to sell the accounts you have developed. There are many users, especially brands, who want to purchase accounts with high interaction rates.

You can buy likes to increase TikTok interactions. Receiving a lot of likes on your posts will make you appear in the “For You” tab and initiate organic interaction.

Buy TikTok Likes

FAQs

Is it possible to monetize videos of less than 10 minutes?

Yes, all TikTok videos can be monetized.

Longer videos are even more effective in generating revenue, as the platform can insert ads without being frustrating for the user.

How to activate the TikTok Creators Fund to monetize?

Follow the steps below:

  1. From the TikTok app go to settings and change your personal account to “Pro Account”.
  2. If you meet all the requirements, the “Author” option will open. Enter this section and select the “TikTok Creators Fund” section.
  3. There you fill in the form with the requested data.
  4. Accept the terms of service and that’s it.
  5. If your application is accepted, you will receive a notification welcoming you to the Creators Fund. If not, you will have to wait one month to resubmit your application.

How can I switch to a TikTok Pro account?

For Pro Account, follow the steps below.

  • From the TikTok profile, go to the Privacy and Settings tab.
  • Choose “Manage My Account

Tap “Switch to Pro Account

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