How Much Do YouTubers Get Paid in the United States?

Video game controller next to the YouTube logo, cover image for an article about 'How much do YouTubers get paid in the United States

Thanks to the success of the YouTube monetization system, the platform has become the main source of income for millions of YouTubers.

In fact, it’s the country where you can earn the most profit from advertising. But how much do U.S. YouTubers charge, and is it enough?

Find out below. 

How Much Do YouTubers Earn in the United States?

Here are some popular examples:

Mr. Beast

MrBeast is the most popular YouTuber in the world.

Jimmy Donaldson, better known to the world as MrBeast, is an American YouTuber who has taken the internet by storm with his extravagant challenges, outlandish giveaways, and unwavering commitment to philanthropy.

He has over 216 million subscribers and his videos have been viewed over 10 billion times. In 2023, Forbes estimated that MrBeast earned $54 million from YouTube.

YouTube video

PewDiePie

Felix Arvid Ulf Kjellberg, better known as PewDiePie, is a Swedish YouTuber who has revolutionized the gaming content landscape with his infectious personality, comedic flair, and undeniable passion for gaming.

With over 110 million subscribers and over 28 billion views, Forbes estimated that PewDiePie earned $45 million from YouTube.

YouTube video

Factors That Affect YouTube Earnings in the United States

The cost per mille (CPM) is a measure of how much advertisers are willing to pay for every 1,000 views of an ad. In the United States, the average CPM for YouTube ads is between $7 and $12.

The following are some of the factors that affect YouTube earnings in the United States:

  • The more views a YouTuber’s videos receive, the more money they will earn.
  • The type of content a YouTuber creates can also affect their earnings.
  • The audience a YouTuber reaches can also affect their earnings.

Learn how to monetize and make money on YouTube in the United States

Just like in other countries, in order to monetize a channel and generate revenue from ads, it is necessary to join the YouTube Partner Program. The requirements to join include, among others, accumulating 1,000 YouTube Subscribers and 4,000 YouTube Watch Hours.

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